fractional chief marketing officer
Building Teams, Strategy, Processes, and Relationships
Leadership / Experience
25+ years of marketing, advertising & promotions experience.
- Industries:
- Media, Professional Sports, Agency, Direct to Consumer, Cybersecurity & Identity Theft
- Developed customized strategies for clients including:
- Automotive, Restaurants, Legal, National & Global Brands, etc.
- Coordinated custom strategies & campaigns for 30-50 clients at any given time.
- Curated National Award Winning Campaigns:
- Peter Piper Pizza annual sales driving promotional lead generation campaign.
- Nissan Regional experiential consumer sponsorship for Friday Night Fever high school football promotion with 12 News.
- Managed quarterly TV advertising campaigns of over $100million dollars.
- Developed data tools for traditional marketing channels to measure CAC.
- Oversaw collaborations between multiple departments, outside agencies, vendors, and compliance restrictions.
Educational success advocate for adult learners building their knowledge on digital marketing and AI Prompting including facilitating online live sessions, tutorial materials, grading, project management, and team communications.
- Supported up to 1200 learners at any given time.
- Consistent 78%+ completion success rate.
NOTABLE BRANDS
NortonLifeLock | 12 News - NBC | Cox Media | The Phoenix Coyotes, NHL | Arizona Lottery | State Farm | Fred Meyer | Subway | K-Hovnanian Homes
PARTNERSHIP OVERVIEW
Are you looking to scale your marketing team?
Are you tired of wearing all the hats?
Do you need a clear marketing strategy to effectively grow your performance?
White Glove Approach
White Glove Approach
White Glove Approach
I only work with a limited amount of partners at any given time.
I'm dedicated to providing white glove VIP approach to all of my partners.
Less Than 1 Year
White Glove Approach
White Glove Approach
My approach is to work with each partner for no more than one year.
Within that year, we'll create a clear blueprint on what solutions are needed along with implement all the strategies needed for continued success.
First 90 Days
First 90 Days
First 90 Days
Within the first 90 days, we'll do an intensive deep dive into your marketing, strategies, processes, team, goals, communications, and communications to develop a comprehensive blueprint on what is needed, length of time, and expectations.
Months 4-12
First 90 Days
First 90 Days
Following the initial 90 days is when the real work gets started where we'll build out the solutions, processes, team, and establish all the tactical elements to best reach the KPIs we establish.
I will act as a liaison to guide the team(s) to executive, manage, and fulfill all the tasks, but will not be the boots on the street. Your team will be the ones making the magic happen.
Consultant
First 90 Days
Weekly Package
After we've reached our agreed upon partnership and fulfilled our goals of launching the strategies, I will be available to consult with the team as needed.
Weekly Package
Monthly Package
Weekly Package
Option A -
- Weekly touch bases including 1on1s, Dashboards, Recaps, Sprints. Very detailed information and communications.
- Pricing Ranges from $3500-5000 per month
Monthly Package
Monthly Package
Monthly Package
Option B -
- Monthly touch bases including larger 1on1s, Dashboards, Recaps, Sprints, More high-level overviews
- Pricing Ranges from $1500-3500 per month
Request for proposal
I'm ready to to learn more & scale my marketing team.
Certifications of awesomeness
Jen B Marketing
info@jenbmarketing.com | 480-485-5693 | Mesa, AZ